Head of Marketing

  •   Contract
  •   Alpharetta
  •   $10k – $100k Yearly
Full Time  — Contract to hire in Charlotte, NC/Atlanta, GA

 

The BlockCard™ is a physical debit card powered by Ternio. With BlockCard™, the cryptocurrency debit card, card holders are empowered to spend their cryptocurrencies anywhere in the world major credit cards are accepted.

 

We are growing and seeking an experienced Head of Marketing to join our team.  You will be responsible for developing, executing, and monitoring effective marketing strategies and company branding that align with Ternio’s BlockCard™ business goals. We are looking for someone who is a growth hacker, a direct response expert and a marketing guru.  Someone who is proactive, and ready to deploy a creative and analytical approach to helping own Ternio’s voice!

 

RESPONSIBILITIES 

  • Manage and optimize all paid campaigns (ie: SEM, display, social and retargeting programs) across digital marketing platforms.
  • Maintain a data-first approach through continual tracking, reporting, optimization and experimentation (A/B testing, etc) to meet or exceed company goals.
  • Develop and Execute a clearly defined marketing and communications strategy in a manner that supports consistent business growth and enhances brand equity and awareness.
  • Identify, interpret and capitalize on marketing trends.  Create content to engage in those trends.
  • Create and manage all social media, press release, and email communications.

 

REQUIREMENTS

  • 5+ years experience in direct response marketing preferably in a privately held early stage or mid-market high growth B2B/B2C company.
  • Experience in developing effective strategies and business plans for all aspects of marketing (i.e. demand generation, product marketing, customer acquisition, marketing operations and branding).
  • Hands-on experience with native social ad platforms (AdWord, Facebook, GDN, etc.), and analytics tools (Google Analytics, Data Studio).
  • A passion for performance marketing and appreciation of the power of data analytics.
  • Excellent analytical, organizational, project management and time management skills.
  • Initiative-taking is required. Entrepreneurial spirit and experience working in a startup
  • Knowledge of Cryptocurrency and payment method is a plus!

 

More information at: ternio.io and getblockcard.com

At Ternio, we value diversity and always employ, retain, promote, and otherwise treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, gender, religion, color, national origin, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law.

Job & Company Detail

Company Industry

Information & Communication Technology

Company Size

10 - 49 Employees

Language

English, Spanish

Job Category

Marketing & Communications

Applications Accepted Until

01 January 2020

Company Photos (1)